The advancement of AI has profoundly transformed the way we carry out various marketing activities, automating processes, optimizing time, and maximizing results.
Creating quality ads is a laborious process that requires creativity, technique, and the maintenance of a consistent visual identity. In this context, artificial intelligence has become a great ally of marketing teams.
With that in mind, we will present the best AI tools for creating free ads and show the main benefits that the use of artificial intelligence can bring to your team’s creative process. Check it out!
What is AI for creating free ads?
The use of artificial intelligence makes ad production faster and more effective, helping companies better reach their target audience and, as a result, boost sales.
AI tools for creating free ads allow you to automatically generate optimized images, videos, and text. These tools analyze large amounts of data to generate highly personalized content designed to significantly improve conversion rates.
With these tools, it is possible to adapt each ad to the format and requirements of specific platforms, such as Google, Facebook, and Instagram, ensuring that the communication is aligned with the audience profile and the channel where it will be displayed.
Best AI tools for creating free ads
Check out our list of 10 AI websites for creating free ads to facilitate and streamline the process of creating ads for your campaigns.
1. Kittl
To start our list of free AI tools for creating ads, we present Kittl AI, which stands out as a practical and effective option. The platform allows you to quickly create professional-quality illustrations, vectors, and visual compositions from text prompts.
With an intuitive interface and plenty of ready-made templates, any user can produce original artwork, choosing styles and formats according to the needs of the campaign. Just type in a description and define the type of look you want, and the tool will transform your idea into an image.
Kittl AI offers free and paid plans, with prices starting at around R$40 per month. For those looking for extra features and greater creative control, the Expert and Business plans offer advanced features and more detailed customization options.
2. Shutterstock: Creative Flow
Shutterstock Creative Flow is another option we offer for those looking for free AI-powered ad creation. This tool is a complete editor that brings together a large library of graphic elements, making it easy to put together designs quickly and conveniently.
In addition to Shutterstock’s famous image collection, the tool offers intuitive features that allow you to develop visual pieces in just a few clicks. To create a banner, for example, simply describe your idea in the text field, and the AI will generate the artwork in seconds.
The platform also offers a wide variety of ready-made templates, ideal for producing content for social media, YouTube video covers, and other visual formats with speed and professional quality.
3. FlexClip
FlexClip is a free AI tool for creating ads that allows you to create videos in a very intuitive way, making the process more accessible even for those with no editing experience. With a simple interface, you can add text, music, effects, and other elements.
FlexClip’s AI allows you to create free videos for ads from text, images, links, or even presentations, without having to install any software. With just a few clicks, you can generate videos ready for YouTube, TikTok, and other formats using ready-made templates.
In addition, FlexClip offers a feature to automatically create scripts. You type in keywords or ideas, and the AI develops a structured script that can be transformed into a complete video with narration, soundtrack, and visual effects.
4. Renderforest
Renderforest is a free AI ad maker ideal for small businesses, content creators, agencies, and teams who need to produce explainer videos, ads, and commercials quickly and with professional quality.
With AI Commercial Generator, you can assemble a video from a descriptive prompt, and the artificial intelligence automatically selects the scenes, video style, transitions, soundtrack, and graphic elements, creating a coherent and visually appealing ad.
The platform also offers tools to customize text, colors, logos, and even insert automatic narration with natural voices from text, eliminating the need for studio recordings. All of this streamlines the creative process without compromising the brand’s visual identity.
5. Canva
Canva is one of the best-known design platforms, offering a wide variety of ready-made templates that can be easily edited. These templates are already configured for different formats, making them easy to customize.
In addition, Canva’s AI allows you to create free ads that automate everything from image and video creation to more refined adjustments, streamlining the entire creative process.
With thousands of templates for launches, seasonal promotions, special events, and even advertising videos, you can quickly produce professional content, even without prior design experience. Just choose a template, make the desired changes, and publish.
6. HubSpot
HubSpot offers free ad creation AI that generates Facebook ad copy in minutes, eliminating the need for multiple rounds of writing and tweaking. Just provide basic information such as campaign goal, keywords, tone of voice, and key message.
The AI generates multiple versions of ad copy, including calls to action (CTAs) tailored to the chosen audience. You can adjust the language style, review, change the text size, and even generate new variations as many times as necessary.
Another positive point is the guarantee that the ads will remain consistent with the brand identity, as the tool uses references such as tone and key message to maintain alignment with the branding. In addition, the suggestions follow good marketing practices, increasing the chances of engagement and conversion.
7. AdCreative.ai
AdCreative.ai is another free AI option for creating ads that offers a complete tool for creating automatic creatives in a matter of seconds. In addition, it provides reports, competitive analysis, and even checks to ensure that ads follow platform guidelines.
The tool integrates with services such as Google Ads, Facebook, Google Analytics, Zapier, and ADYOUNEED, allowing you to centralize data and optimize campaigns across different channels. It also allows collaborative creation with a team of up to 25 people on the same account.
8. Visme
Visme is a free online tool that makes it easy to create banners, promotional videos, social media posts, and display ads, all in the ideal sizes for channels such as Facebook, Instagram, Pinterest, LinkedIn, Twitter, and YouTube.
Designed for marketing teams, small businesses, and agencies, Visme uses AI to create high-quality, free ads from a large library of ready-to-edit templates, as well as thousands of graphic resources.
One of its unique features is the creation of animated ads in video or GIF format, which have greater visual impact thanks to filters, transitions, effects, and overlays that capture the audience’s attention.
9. Adobe
Adobe Express offers a completely free online tool called Ad Maker. This tool helps you create impactful ads in just a few minutes. Even those with no design experience can produce customized pieces using ready-made templates, adjusting them however you want.
With Adobe’s generative AI, you can create ads from prompts, as well as take advantage of features such as automatic background removal and smart resizing that quickly adapts content to various formats and platforms.
The platform is very versatile, supporting a variety of formats: from posts for social networks such as Facebook, Instagram, and Snapchat to printed materials. From a single layout, you can generate static, animated, or video versions optimized for different channels.
With Adobe AI, you can create images, videos, and text effects just by describing what you want in a prompt, in addition to features such as automatic background removal and smart resizing that quickly adapts content to various formats and platforms.
10. Quickads.ai
We conclude our list with another excellent AI alternative for creating free ads. Quickads.ai was created to meet the needs of e-commerce sellers, startups, marketing agencies, and creative strategists, making ad creation faster, more practical, and more impactful.
Using artificial intelligence, Quickads.ai generates ad ideas and formats tailored to your brand’s profile, transforming them into visual pieces ready for publication in just a few moments.
The platform creates static or video ads in about 30 seconds, covering more than 15 types of formats for social networks such as Facebook, Instagram, TikTok, LinkedIn, and YouTube.
With a simple, visual editor and drag-and-drop system, even those with no design experience can make manual adjustments. It also supports multiple brand kits, ensuring visual cohesion across different campaigns.
Tips on how to use AI to create free ads
Getting started with AI to create ads is easier than it seems and can greatly help in producing pieces that really speak to your audience and achieve your campaign goals. That’s why we’ve put together this step-by-step guide:
1. Set goals and configure your campaign
Having clear and well-defined goals makes it easier for AI to recommend ads that are more suited to what you are looking for. Therefore, the first step is to clearly define the objective of your ads. It will be focused on generating more clicks, increasing sales, or expanding the brand’s reach.
In addition, it is important to plan in detail points such as campaign duration, daily budget, target audience, and the platforms where the ads will be displayed, such as Google Ads, Facebook, or Instagram.
2. Submit creative materials and brand guidelines
Another tip when creating your AI ads is to upload your logo, product images, color palette, fonts, and other visual elements that represent your brand identity to maintain a standard that is more aligned with your business.
If you have a specific tone of voice or key messages that you often use, share that information as well. In addition, indicate your preferred ad formats, such as stories, square posts, or carousels.
3. Review and adjust the AI suggestions
This step allows you to combine the agility of automation with a human touch to ensure final quality. Therefore, evaluate the ad options created by the tool and choose the ones that best represent your brand.
In addition, check which pieces have the best performance potential, according to the tool’s own predictions, and edit the selected ads to ensure they are perfect and in line with your strategy.
4. Monitor results and adjust whenever necessary
AI allows you to quickly analyze large amounts of data, identifying which formats and messages perform best. This facilitates dynamic ad optimization, adapting them to user behavior in real time.
Detailed reports help identify opportunities for improvement, facilitating adjustments such as bid changes, goal resets, and ad redesigns, increasing effectiveness and ROI.
Advantages of using AI to create free ads
Artificial intelligence is revolutionizing the way companies create ads, making the entire process faster, more personalized, and more effective. Check out the main benefits of using AI for your campaigns and why adopting it makes such a difference.
More traffic and increased sales
The use of AI allows companies to create ads that really generate results, such as more website traffic and sales growth. This is because intelligent algorithms can use data to identify which products or services have the greatest potential to attract consumers.
With this information, it becomes easier to produce more eye-catching and targeted ads. Personalization based on audience behavior increases engagement, while precise targeting ensures that ads reach those who are truly interested.
In addition, repetitive tasks are automated, freeing up time for strategic adjustments in real time.
Higher conversions
AI tools can significantly boost conversion rates. With higher rates, the cost per acquisition decreases, increasing campaign profitability and generating more financial return for advertisers.
Fast and optimized production
Automation reduces the need to hire specialized designers or copywriters, lowering operating expenses and allowing smaller teams to produce high-quality campaigns.
With AI tools for creating ads, it is possible to create dozens of ads almost instantly. In addition, these platforms facilitate A/B testing, allowing you to test different versions of ads to find out what really works best.
This way, companies can focus more on strategy and less on operational tasks, saving time and increasing productivity.